Ardath Albee
Ardath Albee, CEO of her firm Marketing Interactions, brings over 30 years of business management and marketing experience to help B2B companies with complex sales use persona-driven content marketing strategy and compelling content marketing programs to turn prospects into buyers.
She's a strategist, storyteller, speaker, blogger, teacher, and content geek who is obsessed with helping companies become so darn relevant that buyers can't help but choose to become customers and, once a customer, making sure they'd never think of leaving.
Ardath has written two books, Digital Relevance and eMarketing Strategies for the Complex Sale. She's been recognized as a 2014 Woman to Watch in B2B by Fie…