Deirdre Breakenridge


Deirdre Breakenridge is an author, entrepreneur, and CEO of Pure Performance Communications. A 25+ year veteran in PR and marketing, she is the author of five Prentice Hall and Financial Times Press books including her latest titles, Social Media and Public Relations: Eight New Practices for the PR Professional,” “Putting the Public Back in Public Relations,” and “PR 2.0, New Media, New Tools, New Audiences.” Breakenridge speaks nationally and internationally on the topics of PR, marketing, branding and social media. She is an adjunct professor at NYU, UMASS at Amherst, and Rutgers University, and the co-founder of #PRStudChat, a dynamic twitter chat with PR pro…